Scott Peterson

Scott Peterson builds the technical systems behind lifecycle marketing programs, including landing pages, lead capture forms, automated email flows, CRM integrations, and the wiring that helps customer journeys run on their own.

At Training & eTracking Solutions, Scott architects lifecycle automation across web forms, webinar registrations, Brevo, Pipeline CRM, and demo booking flows. His work supports attribution, behavioral nurture sequences, engagement segmentation, lifecycle stage transitions, and renewal communications.

Scott works across Brevo, Pipeline CRM, Stripe, Calendly, MJML, HTML, JavaScript, Python, AWS services, REST APIs, and webhooks to turn marketing operations requirements into working systems quickly.